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About
Who We Are
Jones Brand Management is a strategy-led brand growth firm founded by Kristy Jones. We work with founders and growing teams on brand partnerships, PR and media, marketing strategy, GTM planning, and strategic consulting. Every engagement is hands-on, strategy-first, and built around outcomes that move the business forward.
We help clients build visibility, create strategic partnerships, and make smarter growth decisions. We lead with strategy and bring hands-on execution where it creates the most value — engaging with brands for one focused priority, a connected growth plan, or ongoing advisory support.
We've placed clients in TechCrunch, Business Insider, and Built In. We've taken consumer brands from zero retail relationships to boutique shelves in Los Angeles, New York, and Miami. We've grown creator audiences from stagnant to viral. The work varies. The standard doesn't.
Who We Work With
Our clients are early-stage startups that just raised, consumer brands entering new markets, founders building personal brands alongside their companies, and creators ready to monetize their audiences. What they share: ambition, a real product, and the willingness to do the work.
How We Work
We believe credibility built through press, content, and relationships outlasts anything you can pay to place.
We don't start creating until we know exactly what we're building toward — and why.
We'd rather tell you something won't work than sell you a strategy we don't believe in.
Every campaign, placement, and partnership should make the next one easier. That's how brands grow.
The Founder
Kristy founded Jones Brand Management after years working across PR, brand strategy, and growth marketing for brands ranging from venture-backed startups to established consumer names. She built the firm around a simple belief: that the best marketing doesn't feel like marketing.
She works directly with every client — no account managers, no junior handoffs. When you work with Jones Brand Management, you work with Kristy.